What a misnomer. This game does end — albeit at 3am after you have listened to Law & Order and two episodes of X-Files, NASCAR has come on TNT to appease sleepless race fans and your husband has sat up in bed 34 times and shaken his head at you — but it does finally have to end.

The Game Neverending is a web-based massively multiplayer online game of social, political and economic interactions. And you know I can't keep my hands off those. Apparently the prototype is only 5% of the projected game structure. There's a long line to become an alpha tester, but it can't hurt to pop your name on the list for the future.

Ludicorp is my new favorite company. Fancy a move to British Columbia, Dave?